I don’t want to see Kim Kardashian’s butt – but today, it covered my news feed. No matter where I clicked I couldn’t escape it. It’s trending on social media, and major news outlets are writing about her nude photo shoot for Paper Magazine and how it will “break the internet.” (Which is ironic considering the whole point is that the photos will be printed in ink, on paper.)
“Break the internet” is a phrase used to describe something that goes insanely viral – pictures, video, music, events etc. For example, when Beyonce released her album last September unannounced it was said to break the internet. She was immediately trending on all social media and the most talked about thing on the internet. The phrase should be reworded to “internet takeover” since the internet is indeed intact and functioning despite the photos, but the point is moot.
These events dominate social media at the expense of other news stories. Social media is a major source of information for people and even for news organizations, but when it’s hijacked by frivilous posts, people are deprived of actual, and debatably more important, news.
Today, humans landed the first probe on a comet. Did you know that? Or were you too busy clicking on random posts about Kim Kardashian, her butt, and lists about what it means? This is probably the funniest article I came across today.
Kim Kardashian naked shouldn’t be newsworthy considering she became famous because of a leaked sex tape. Her bare butt isn’t a symbol of anything – it just is – no greater message or purpose. There was no underlying message. The point was to go viral and stay famous, which seems to be her entire reason for existence, and that’s what happened. You win, Kim, your butt broke the internet. But what if she used the ability to trend on all forms of social media for something good? She could accomplish so much.
What if you had the ability to break the internet? How would you use that power?